1. Shodhganga@INFLIBNET
  2. University of Calcutta
  3. Department of Business Management
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/158859
Title: Behavioural incidences of advertisements in the areas of recall personality and life style among the middle class population of Calcutta
Researcher: Biswas, Supriya
Guide(s): Chaudhuri, K K
Keywords: Advertisements
Behavioural
Incidences
Personality
Recall
University: University of Calcutta
Completed Date: 1997
Abstract: Abstract not available
Pagination: xxiii, 307p.
URI: http://hdl.handle.net/10603/158859
Appears in Departments:Department of Business Management

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01_title page.pdfAttached File29.23 kBAdobe PDFView/Open
02_declaration.pdf36.08 kBAdobe PDFView/Open
03_preface.pdf44.9 kBAdobe PDFView/Open
04_content.pdf111.94 kBAdobe PDFView/Open
05_list of table.pdf58.42 kBAdobe PDFView/Open
06_list of graphs.pdf42.06 kBAdobe PDFView/Open
07_list of plates.pdf32.9 kBAdobe PDFView/Open
08_acknowledgement.pdf99.79 kBAdobe PDFView/Open
09_chapter 1.pdf1.14 MBAdobe PDFView/Open
10_chapter 2.pdf597.53 kBAdobe PDFView/Open
11_chapter 3.pdf1.66 MBAdobe PDFView/Open
12_chapter 4.pdf1.62 MBAdobe PDFView/Open
13_chapter 5.pdf1.71 MBAdobe PDFView/Open
14_chapter 6.pdf1.84 MBAdobe PDFView/Open
15_annexure.pdf353.74 kBAdobe PDFView/Open
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