Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/156790
Title: | A study of the perceptual quality of store brand and its relationship with the service quality of the retailer |
Researcher: | Roy, Anannya Deb |
Guide(s): | Bhattacharya, Arabinda |
Keywords: | Brand Perceptual Quality Relationship Store |
University: | University of Calcutta |
Completed Date: | 2010 |
Abstract: | Abstract not available |
Pagination: | xxxii, 272p. |
URI: | http://hdl.handle.net/10603/156790 |
Appears in Departments: | Department of Business Management |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
01_title page.pdf | Attached File | 18.89 kB | Adobe PDF | View/Open |
02_acknowledgement.pdf | 31.63 kB | Adobe PDF | View/Open | |
03_content.pdf | 287.7 kB | Adobe PDF | View/Open | |
04_list of table.pdf | 1.16 MB | Adobe PDF | View/Open | |
05_chapter 1.pdf | 479.26 kB | Adobe PDF | View/Open | |
06_chapter 2.pdf | 975.87 kB | Adobe PDF | View/Open | |
07_chapter 3.pdf | 627.41 kB | Adobe PDF | View/Open | |
08_chapter 4.pdf | 7.59 MB | Adobe PDF | View/Open | |
09_summary and conclusions.pdf | 438.94 kB | Adobe PDF | View/Open | |
10_appendix.pdf | 250.24 kB | Adobe PDF | View/Open | |
11_references.pdf | 246.51 kB | Adobe PDF | View/Open |
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