1. Shodhganga@INFLIBNET
  2. Savitribai Phule Pune University
  3. Department of Commerce
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/150621
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DC FieldValueLanguage
dc.coverage.spatialBusiness Administration
dc.date.accessioned2017-05-22T11:41:25Z-
dc.date.available2017-05-22T11:41:25Z-
dc.identifier.urihttp://hdl.handle.net/10603/150621-
dc.description.abstractAbstract not available newline newline
dc.format.extentviii, 243p.
dc.languageEnglish
dc.relationNo. of references 49
dc.rightsuniversity
dc.titleA study of the impact of brand promotion on consumers buying decision a comparative study between Pune city _India_ and Sanaa city _Yemen_
dc.title.alternative-
dc.creator.researcherAbdo Alabsy, Nabil Mohamed
dc.subject.keywordMarketing
dc.subject.keywordBranding
dc.subject.keywordPromotion
dc.subject.keywordGlobalisation
dc.subject.keywordEconomy
dc.subject.keywordE-Commerce
dc.description.noteBibliography p. 237-243
dc.contributor.guideDashti, M H
dc.publisher.placePune
dc.publisher.universitySavitribai Phule Pune University
dc.publisher.institutionDepartment of Commerce
dc.date.registered2004
dc.date.completed2008
dc.date.awardedn.d.
dc.format.dimensions-
dc.format.accompanyingmaterialNone
dc.source.universityUniversity
dc.type.degreePh.D.
Appears in Departments:Department of Commerce

Files in This Item:
File Description SizeFormat 
/01_title.pdfAttached File38.24 kBAdobe PDFView/Open
01_title.pdf38.24 kBAdobe PDFView/Open
/02_certificate.pdf43.71 kBAdobe PDFView/Open
02_certificate.pdf43.71 kBAdobe PDFView/Open
/03_declaration.pdf668.77 kBAdobe PDFView/Open
03_declaration.pdf668.77 kBAdobe PDFView/Open
/04_acknowledgement.pdf49.04 kBAdobe PDFView/Open
04_acknowledgement.pdf49.04 kBAdobe PDFView/Open
05_contents.pdf72.56 kBAdobe PDFView/Open
06_list of tables.pdf100.9 kBAdobe PDFView/Open
07_list of graphs.pdf30.93 kBAdobe PDFView/Open
08_chapter 1.pdf356 kBAdobe PDFView/Open
09_chapter 2.pdf266.58 kBAdobe PDFView/Open
10_chapter 3.pdf362.96 kBAdobe PDFView/Open
11_chapter 4.pdf554.73 kBAdobe PDFView/Open
12_chapter 5.pdf651.33 kBAdobe PDFView/Open
13_chapter 6.pdf798.63 kBAdobe PDFView/Open
14_chapter 7.pdf900.45 kBAdobe PDFView/Open
15_chapter 8.pdf284.45 kBAdobe PDFView/Open
16_bibliography.pdf135.31 kBAdobe PDFView/Open
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