1. Shodhganga@INFLIBNET
  2. Anna University
  3. Faculty of Management Studies
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/141053
Title: Effectiveness of advertisements on buying behaviour An empirical study in health drinks market
Researcher: Parveen Roja, M.
Guide(s): Manimaran, S.
Keywords: Advertisements
Empirical
Framework
Health
Market
University: Anna University
Completed Date: december, 2015
Abstract: Abstract available
Pagination: xxx, 261p.
URI: http://hdl.handle.net/10603/141053
Appears in Departments:Faculty of Management Studies

Files in This Item:
File Description SizeFormat 
01_title page.pdfAttached File24.79 kBAdobe PDFView/Open
02_certificate.pdf476.65 kBAdobe PDFView/Open
03_abstract.pdf48.35 kBAdobe PDFView/Open
04_acknowledgement.pdf122.99 kBAdobe PDFView/Open
05_table of contents.pdf78.75 kBAdobe PDFView/Open
06_list of tables.pdf145.84 kBAdobe PDFView/Open
07_list of figures.pdf47.86 kBAdobe PDFView/Open
08_list of abbreviations.pdf5.73 kBAdobe PDFView/Open
09_chapter 1.pdf120 kBAdobe PDFView/Open
10_chapter 2.pdf308.17 kBAdobe PDFView/Open
11_chapter 3.pdf204.13 kBAdobe PDFView/Open
12_chapter 4.pdf292.43 kBAdobe PDFView/Open
13_chapter 5.pdf451.55 kBAdobe PDFView/Open
14_chapter 6.pdf476.56 kBAdobe PDFView/Open
15_summary of findings conclusions and recommendations.pdf155.36 kBAdobe PDFView/Open
16_appendix 1.pdf180.29 kBAdobe PDFView/Open
17_references.pdf243.65 kBAdobe PDFView/Open
18_list of publications.pdf87.99 kBAdobe PDFView/Open
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