Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/139740
Title: Brand positioning of automotive lubricants of psus for four wheeler segment
Researcher: Srivastava, Gautam
Guide(s): Neeraj Anand and Jain, Arvind Kumar
Keywords: Automotive
Four wheeler segment
Lubricants
University: University of Petroleum and Energy Studies (UPES)
Completed Date: 2015
Abstract: None
Pagination: 215p.
URI: http://hdl.handle.net/10603/139740
Appears in Departments:Department of Marketing Management

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01_title.pdfAttached File211.67 kBAdobe PDFView/Open
02_acknowledgement.pdf211.21 kBAdobe PDFView/Open
03_declaration.pdf184.41 kBAdobe PDFView/Open
04_certificate.pdf246.3 kBAdobe PDFView/Open
05_contents.pdf238.89 kBAdobe PDFView/Open
06_chapter 1.pdf887.08 kBAdobe PDFView/Open
07_chapter 2.pdf982.99 kBAdobe PDFView/Open
08_chapter 3.pdf351.37 kBAdobe PDFView/Open
09_chapter 4.pdf1.93 MBAdobe PDFView/Open
10_chapter 5.pdf246.76 kBAdobe PDFView/Open
11_reference.pdf302.7 kBAdobe PDFView/Open
12_appendix.pdf575.5 kBAdobe PDFView/Open
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