1. Shodhganga@INFLIBNET
  2. Madurai Kamaraj University
  3. Department of Management Studies
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/136416
Title: Customer based brand equity in banking industry a comparison of private and public sector banks in Cuddalore district
Researcher: Dinesh, S
Guide(s): Sekar, P. C
Keywords: Banking industry
Brand equity
Cuddalore
Private sector bank
Public sector bank
University: Madurai Kamraj University
Completed Date: 2014
Abstract: None
Pagination: 296p.
URI: http://hdl.handle.net/10603/136416
Appears in Departments:Department of Management Studies

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01-title.pdfAttached File186.57 kBAdobe PDFView/Open
02-certificate.pdf83.13 kBAdobe PDFView/Open
03-declaration.pdf69.89 kBAdobe PDFView/Open
04-acknowledgment.pdf70.32 kBAdobe PDFView/Open
05-index.pdf93.39 kBAdobe PDFView/Open
06-tables.pdf91.25 kBAdobe PDFView/Open
07-charts.pdf84.05 kBAdobe PDFView/Open
08-figures.pdf83.94 kBAdobe PDFView/Open
09-chapter 1.pdf236.45 kBAdobe PDFView/Open
10-chapter 2.pdf373.12 kBAdobe PDFView/Open
11-chapter 3.pdf141.68 kBAdobe PDFView/Open
12-chapter 4.pdf195.15 kBAdobe PDFView/Open
13-chapter 5.pdf375.87 kBAdobe PDFView/Open
14-chapter 6.pdf438.82 kBAdobe PDFView/Open
15-chapter 7.pdf1.15 MBAdobe PDFView/Open
16-chapter 8.pdf135.01 kBAdobe PDFView/Open
17-chapter 9.pdf149.85 kBAdobe PDFView/Open
18-chapter 10.pdf168.6 kBAdobe PDFView/Open
19-bibliography.pdf121.57 kBAdobe PDFView/Open
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