1. Shodhganga@INFLIBNET
  2. Himachal Pradesh University
  3. Institute of Management Studies
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/128478
Title: Political marketing in India
Researcher: Arun Kumar
Guide(s): Verma, Shashi
Keywords: Marketing mix, Prevalent environment, Voters and election issues, Manifestos, Media and party manifesto
University: Himachal Pradesh University
Completed Date: 2006
Abstract: Abstract not available newline newline
Pagination: xii, 341p.,
URI: http://hdl.handle.net/10603/128478
Appears in Departments:Institute of Management Studies

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01_title.pdfAttached File33.45 kBAdobe PDFView/Open
02_certificate.pdf249.5 kBAdobe PDFView/Open
03_acknowledgement.pdf140.21 kBAdobe PDFView/Open
04_preface.pdf128.33 kBAdobe PDFView/Open
05_contents.pdf212.17 kBAdobe PDFView/Open
06_list of tables.pdf86.81 kBAdobe PDFView/Open
07_list of figures.pdf63.35 kBAdobe PDFView/Open
08_list of abbreviations.pdf34.65 kBAdobe PDFView/Open
09_chapter 1.pdf2.48 MBAdobe PDFView/Open
10_chapter 2.pdf1.9 MBAdobe PDFView/Open
11_chapter 3.pdf540.46 kBAdobe PDFView/Open
12_chapter 4.pdf1.06 MBAdobe PDFView/Open
13_chapter 5.pdf4.01 MBAdobe PDFView/Open
14_chapter 6.pdf1.33 MBAdobe PDFView/Open
15_chapter 7.pdf3.97 MBAdobe PDFView/Open
16_chapter 8.pdf10.64 MBAdobe PDFView/Open
17_references.pdf816.39 kBAdobe PDFView/Open
18_annexures.pdf1.44 MBAdobe PDFView/Open
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