Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/117762
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | Journalism and mass communication | |
| dc.date.accessioned | 2016-10-19T06:06:24Z | - |
| dc.date.available | 2016-10-19T06:06:24Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/117762 | - |
| dc.description.abstract | None | |
| dc.format.extent | n.d. | |
| dc.language | English | |
| dc.relation | - | |
| dc.rights | university | |
| dc.title | Content analysis and audience perceptions of social advertisements in radio and television | |
| dc.title.alternative | - | |
| dc.creator.researcher | Chanchal Sachdeva | |
| dc.subject.keyword | advertisements | |
| dc.subject.keyword | Content | |
| dc.subject.keyword | television | |
| dc.description.note | Summary , bibliography and appendix given | |
| dc.contributor.guide | Bindu Sharma | |
| dc.publisher.place | Kurukshetra | |
| dc.publisher.university | Kurukshetra University | |
| dc.publisher.institution | Institute of Mass Communication and Media Technology | |
| dc.date.registered | n.d | |
| dc.date.completed | 2015 | |
| dc.date.awarded | n.d | |
| dc.format.dimensions | - | |
| dc.format.accompanyingmaterial | None | |
| dc.type.degree | Ph.D. | |
| dc.source.inflibnet | INFLIBNET | |
| Appears in Departments: | Institute of Mass Communication and Media Technology | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 9.41 kB | Adobe PDF | View/Open |
| 02_certificate.pdf | 125.47 kB | Adobe PDF | View/Open | |
| 03_acknowledgement.pdf | 109.7 kB | Adobe PDF | View/Open | |
| 04_contents.pdf | 147.61 kB | Adobe PDF | View/Open | |
| 05_chapter 1.pdf | 200 kB | Adobe PDF | View/Open | |
| 06_chapter 2.pdf | 384.65 kB | Adobe PDF | View/Open | |
| 07_chapter 3.pdf | 1.18 MB | Adobe PDF | View/Open | |
| 08_chapter 4.pdf | 346.57 kB | Adobe PDF | View/Open | |
| 09_chapter 5.pdf | 3.33 MB | Adobe PDF | View/Open | |
| 10_chapter 6.pdf | 244.59 kB | Adobe PDF | View/Open | |
| 11_summary.pdf | 194.36 kB | Adobe PDF | View/Open | |
| 12_bibliography.pdf | 121.08 kB | Adobe PDF | View/Open | |
| 13_appendix.pdf | 184.29 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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