Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/111323
Full metadata record
DC FieldValueLanguage
dc.coverage.spatialCommerce
dc.date.accessioned2016-10-13T10:25:26Z-
dc.date.available2016-10-13T10:25:26Z-
dc.identifier.urihttp://hdl.handle.net/10603/111323-
dc.description.abstractAbstract not available newline newline
dc.format.extent290p.
dc.languageEnglish
dc.relationNo. of references 188
dc.rightsuniversity
dc.titleAn empirical study on the brand switching of soft drinks among college students in Mangalore city Karnataka
dc.title.alternative-
dc.creator.researcherRowena, Wright
dc.subject.keywordEmpirical, Brand, Switching, Soft Drinks, Mangalore
dc.description.noteBibliography p. i-xvii, Appendix given
dc.contributor.guideFrancis Gnanasekar, I
dc.publisher.placeTiruchirappalli
dc.publisher.universityBharathidasan University
dc.publisher.institutionDepartment of Commerce and Financial Studies
dc.date.registeredn.d.
dc.date.completed2007
dc.date.awardedn.d.
dc.format.dimensions-
dc.format.accompanyingmaterialNone
dc.source.universityUniversity
dc.type.degreePh.D.
Appears in Departments:Department of Commerce and Financial Studies

Files in This Item:
File Description SizeFormat 
01_title.pdfAttached File321.02 kBAdobe PDFView/Open
02_certificate.pdf38.66 kBAdobe PDFView/Open
03_acknowledgement.pdf112.73 kBAdobe PDFView/Open
04_contents.pdf19.38 kBAdobe PDFView/Open
05_list of tables.pdf105.39 kBAdobe PDFView/Open
06_chapter 1.pdf890.38 kBAdobe PDFView/Open
07_chapter 2.pdf3.98 MBAdobe PDFView/Open
08_chapter 3.pdf524.29 kBAdobe PDFView/Open
09_chapter 4.pdf1.48 MBAdobe PDFView/Open
10_chapter 5.pdf1.39 MBAdobe PDFView/Open
11_bibilography.pdf427.58 kBAdobe PDFView/Open
12_annexures.pdf81.31 kBAdobe PDFView/Open


Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).

Altmetric Badge: