Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/100789
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | Commerce | |
| dc.date.accessioned | 2016-06-30T04:49:09Z | - |
| dc.date.available | 2016-06-30T04:49:09Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/100789 | - |
| dc.description.abstract | NO newline | |
| dc.format.extent | 28cm | |
| dc.language | English | |
| dc.relation | NO | |
| dc.rights | university | |
| dc.title | INFLUENCE OF CORPORATE BRANDING STRATEGIES ON CONSUMER BRAND EVALUATION IN INDIA | |
| dc.title.alternative | No | |
| dc.creator.researcher | Mandeep Kaur | |
| dc.subject.keyword | INDIA | |
| dc.subject.keyword | CONSUMER BRAND EVALUATION | |
| dc.subject.keyword | CORPORATE BRANDING STRATEGIES | |
| dc.description.note | Summary: 183-198, References: i-xxv, Appendix: i-ix | |
| dc.contributor.guide | Mann, Bikramjit Singh | |
| dc.publisher.place | Amritsar | |
| dc.publisher.university | Guru Nanak Dev University | |
| dc.publisher.institution | Departmenent of Commerce and Business Management | |
| dc.date.registered | 17/01/2011 | |
| dc.date.completed | 28/01/2014 | |
| dc.date.awarded | 25/08/2014 | |
| dc.format.dimensions | 198+v.p. | |
| dc.format.accompanyingmaterial | CD | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Departmenent of Commerce and Business Management | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 13.32 kB | Adobe PDF | View/Open |
| 02_certificate.pdf | 27.96 kB | Adobe PDF | View/Open | |
| 03_declaration.pdf | 27.35 kB | Adobe PDF | View/Open | |
| 04_acknowledgements.pdf | 55.64 kB | Adobe PDF | View/Open | |
| 05_contents.pdf | 20.73 kB | Adobe PDF | View/Open | |
| 06_list of figures.pdf | 28.76 kB | Adobe PDF | View/Open | |
| 07_list of tables.pdf | 43.87 kB | Adobe PDF | View/Open | |
| 08_chapter 1.pdf | 238.06 kB | Adobe PDF | View/Open | |
| 09_chapter 2.pdf | 718.13 kB | Adobe PDF | View/Open | |
| 10_chapter 3.pdf | 327.29 kB | Adobe PDF | View/Open | |
| 11_chapter 4.pdf | 807.42 kB | Adobe PDF | View/Open | |
| 12_chapter 5.pdf | 610.99 kB | Adobe PDF | View/Open | |
| 13_chapter 6.pdf | 1.01 MB | Adobe PDF | View/Open | |
| 14_chapter 7.pdf | 1.11 MB | Adobe PDF | View/Open | |
| 15_chapter 8.pdf | 999.3 kB | Adobe PDF | View/Open | |
| 16_chapter 9.pdf | 435.64 kB | Adobe PDF | View/Open | |
| 18_references.pdf | 299.7 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
Altmetric Badge: