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Upload Date	Title	Researcher	Guide(s)
10-Dec-2012	Customer centric branding by leveraging corporate brand identity and consumer brand knowledge	Sinha, Nidhi	Medury, Y; Ahuja, Vandana
8-Jan-2013	Customer relationship management and customer experience management using business online communities	Alavi, Shirin	Medury, Y; Ahuja, Vandana
8-Sep-2011	Using corporate blogs for supporting interactive marketing and CRM	Ahuja, Vandana	Medury, Y

Showing results 1 to 3 of 3