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19-Feb-2016Exploring Product Cannibalization and Benefits of Remanufacturing in the Context of a Remanufactured and its Counterpart New ProductTerkar Ravi PrakashraoVasudevan Hari
28-Oct-2024Impact of order of presentation and prominent presentation of brand and attribute on consumers willingness to payNarayana, PriyaSahay, Arvind ; Vohra, Neharika ; Divya, Aruna T.
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