Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Browsing by Keyword Customer and Experiment
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| Upload Date | Title | Researcher | Guide(s) |
|---|---|---|---|
| 28-Feb-2018 | Effects of message framing consumer social responsibility and brand reputation on customers willingness to pay in cause related marketing | Oliveira, Pinto Raina Maria | Mekoth, Nandakumar |