Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/3706
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dc.date.accessioned2012-04-24T10:47:07Z-
dc.date.available2012-04-24T10:47:07Z-
dc.date.issued2012-04-24-
dc.identifier.urihttp://hdl.handle.net/10603/3706-
dc.format.extent334p.en_US
dc.languageEnglishen_US
dc.rightsuniversityen_US
dc.titleCritical analysis of advertising and strategic media planning in FMCG sector in Indiaen_US
dc.creator.researcherBalyan, Vikramender Singhen_US
dc.subject.keywordBusiness Managementen_US
dc.subject.keywordAdvertisingen_US
dc.subject.keywordStrategic Media Planningen_US
dc.subject.keywordFMCG Sectoren_US
dc.subject.keywordIndiaen_US
dc.description.noteBibliography p.322-334, Annexure p.312-321en_US
dc.contributor.guideBhayani, Sanjay Jen_US
dc.publisher.placeRajkoten_US
dc.publisher.universitySaurashtra Universityen_US
dc.publisher.institutionDepartment of Business Managementen_US
dc.date.registered0en_US
dc.date.completedFebruary, 2011en_US
dc.format.accompanyingmaterialNoneen_US
dc.type.degreePh.D.en_US
dc.source.inflibnetINFLIBNETen_US
Appears in Departments:Department of Business Management

Files in This Item:
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01_title.pdfAttached File33.01 kBAdobe PDFView/Open
02_certificate.pdf57.96 kBAdobe PDFView/Open
03_declaration.pdf55.93 kBAdobe PDFView/Open
04_acknowledgements.pdf52.42 kBAdobe PDFView/Open
05_contents.pdf46.04 kBAdobe PDFView/Open
06_list of tables.pdf56.06 kBAdobe PDFView/Open
07_list of charts & diagrams.pdf51.13 kBAdobe PDFView/Open
08_list of abbreviations.pdf61.41 kBAdobe PDFView/Open
09_summary.pdf84.2 kBAdobe PDFView/Open
10_chapter 1.pdf114.23 kBAdobe PDFView/Open
11_chapter 2.pdf108.44 kBAdobe PDFView/Open
12_chapter 3.pdf1.23 MBAdobe PDFView/Open
13_chapter 4.pdf848.4 kBAdobe PDFView/Open
14_chapter 5.pdf16.4 MBAdobe PDFView/Open
15_chapter 6.pdf96.96 kBAdobe PDFView/Open
16_bibliography.pdf121.41 kBAdobe PDFView/Open
17_annexure.pdf77.05 kBAdobe PDFView/Open
18_synopsis.pdf222.16 kBAdobe PDFView/Open


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