Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/225229
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DC FieldValueLanguage
dc.coverage.spatial
dc.date.accessioned2019-01-08T07:23:38Z-
dc.date.available2019-01-08T07:23:38Z-
dc.identifier.urihttp://hdl.handle.net/10603/225229-
dc.description.abstractnewline
dc.format.extent
dc.languageEnglish
dc.relation
dc.rightsuniversity
dc.titleBrand Extension Strategies A Study of Consumer Durables and non Durables
dc.title.alternative
dc.creator.researcherSamudhra Rajakumar C
dc.subject.keyword
dc.description.note
dc.contributor.guideNageswara Rao S B
dc.publisher.placeAnnamalai Nagar
dc.publisher.universityAnnamalai University
dc.publisher.institutionDepartment of Business Administration
dc.date.registered13-4-1995
dc.date.completed
dc.date.awarded
dc.format.dimensions
dc.format.accompanyingmaterialNone
dc.source.universityUniversity
dc.type.degreePh.D.
Appears in Departments:Department of Business Administration

Files in This Item:
File Description SizeFormat 
01_title.pdfAttached File134.54 kBAdobe PDFView/Open
02_certificate.pdf96.75 kBAdobe PDFView/Open
03_preliminary.pdf844.9 kBAdobe PDFView/Open
04_chapter 1.pdf4.62 MBAdobe PDFView/Open
05_chapter 2.pdf7.27 MBAdobe PDFView/Open
06_chapter 3.pdf6.42 MBAdobe PDFView/Open
07_chapter 4.pdf12.41 MBAdobe PDFView/Open
08_chapter 5.pdf3.58 MBAdobe PDFView/Open
09_reference.pdf1.98 MBAdobe PDFView/Open


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