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Collection's Items (Sorted by Upload Date in Descending order): 1 to 20 of 44
Upload DateTitleResearcherGuide(s)
17-Aug-2018Consumption of Luxury Brands An Insight into Consumer Purchase IntentionGupta SudhanshuParikshat Singh Manhas
17-Aug-2018Consumption of Luxury Brands An Insight into Consumer Purchase IntentionGupta SudhanshuParikshat Singh Manhas
13-Aug-2018Human Resource Planning in Select Multinational Pharmaceutical Companies in Jammu RegionNagar LekhaRajendra Mishra
25-May-2018KNOWLEDGE BASED DYNAMIC CAPABILITIES AND COMPETITIVE ADVANTAGE A STUDY OF MNCS IN IT SECTORKaur VaneetVersha Mehta
25-May-2018Self Brand Connections Among Adolescents A Study of Attitude and InvolvementSingh DeekshaAlka Sharma
21-Aug-2017Role of Relationship in Customer Loyalty ProgrammesBhardwaj PalviAlka Sharma
8-Jun-2017Impact of Knowledge Management on Organization Performance A Study of Select HospitalsMangotra MeenakshiRachna Gupta
7-Jun-2017Impact of Green Advertising on Brand Image Investigating the Mediating Effects of Product Involvement and Perceived BenefitsRana ShivaniKomal Nagar
7-Jun-2017IMPACT OF INCLUSIVE CULTURE AND GENDER EQUITY ON PERFORMANCE A COMPARATIVE STUDY OF SELECT PUBLIC AND PRIVATE SECTOR ORGANISATIONS IN JAMMUBukhari Syeda ShaziaB.C. Sharma
23-Feb-2017Role Efficacy and Impact Analysis of Non Governmental and Government Organizations in Environmental Management of Jammu and Kashmir StateMohd. Nazran KhanAshok Aima
20-Feb-2017ENVIRONMENTAL CONTINGENCIES AND ENTREPRENEURIAL COMPETENCIES FOR BUSINESS DEVELOPMENT A STUDY OF SELECT MSME IN THE NORTHERN INDIASushma KaushalVinay Chauhan
15-Jul-2016CONSUMER BEHAVIOUR IN FOOD AND BEVERAGE F and B INDUSTRY A CASE STUDY OF FAST FOOD INDUSTRYChib Sandeep SinghChauhan Vinay
25-Apr-2016INNOVATION CLIMATE AND TECHNOLOGY CAPABILITY BUILDING IN ORGANISATIONS A CASE STUDY OF TELECOM SECTORKATOCH RANJUMehta Versha
22-Apr-2016INTANGIBLE ELEMENTS AND ORGANIZATIONAL PERFORMANCE A STRATEGIC FRAMEWORK FOR INFORMATION TECHNOLOGY SECTORGUPTA MEENAKSHIBHASIN JAYA
22-Apr-2016ATTITUDINAL MODEL FOR TECHNOLOGY ACCEPTANCE A CASE OF SELF SERVICE TECHNOLOGIES IN BANKSPrateekMehta Versha
21-Apr-2016PERFORMANCE IMPACT OF FLOW EXPERIENCE IN COMPUTER MEDIATED ENVIRONMENTS A STUDY OF BUSINESS PROCESS OUTSOURCING SECTORMahajan GoldyMehta Versha
31-Mar-2016Emerging Dimensions of buyer behavior in non traditional bankingSingh Bhanu PratabSharma Alka
31-Mar-2016IMPACT AND GAP ANALYSIS OF MICRO FINANCE IN JAMMU AND KASHMIR STATEMUBASHIR NABIAima Ashok
31-Mar-2016Multidimensional framework of impulse buying a study of urban consumersNanda AnkitaSharma Alka
31-Mar-2016Building Customer Loyalty through Value Added Services A Case of Telecom SectorSingh MandeepSharma Alka
Collection's Items (Sorted by Upload Date in Descending order): 1 to 20 of 44