Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/544
Title: Evaluation of marketing strategies of commercial banks
Researcher: George, K M
Guide(s): Sankaranarayanan, K C
Keywords: Bank Marketing
Public Sector Banks
Marketing Management
Marketing Financial services
Upload Date: 6-Aug-2010
University: Mahatma Gandhi University
Completed Date: December,1999
Pagination: 262p.
URI: http://hdl.handle.net/10603/544
Appears in Departments:Department of Economics

Files in This Item:
File Description SizeFormat 
01_title.pdfAttached File25 kBAdobe PDFView/Open
02_declaration.pdf18.51 kBAdobe PDFView/Open
03_certificate.pdf23.59 kBAdobe PDFView/Open
04_acknowledgement.pdf41.69 kBAdobe PDFView/Open
05_contents.pdf16.97 kBAdobe PDFView/Open
06_list of tables.pdf71.6 kBAdobe PDFView/Open
07_abbreviations.pdf17.18 kBAdobe PDFView/Open
08_chapter1.pdf422.3 kBAdobe PDFView/Open
09_chapter2.pdf653.13 kBAdobe PDFView/Open
10_chapter3.pdf601.66 kBAdobe PDFView/Open
11_chapter4.pdf614.2 kBAdobe PDFView/Open
12_chapter5.pdf2.22 MBAdobe PDFView/Open
13_chapter6.pdf806.38 kBAdobe PDFView/Open
14_chapter7.pdf255.38 kBAdobe PDFView/Open
15_bibliography.pdf162.64 kBAdobe PDFView/Open
16_apppendix.pdf216.04 kBAdobe PDFView/Open


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