Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/4464
Title: Consumer protection scenario in life insurance sector: with special reference to state of Punjab
Researcher: Singh, Baldeep
Guide(s): Kansal, Rajeev
Keywords: Consumer
Life Insurance
Actuary System
Rural Marketing
Redressal System
Consumer Value
Consumer Protection
Upload Date: 31-Aug-2012
University: Punjabi University
Completed Date: 2011
Abstract: The present piece of research work is a part of the consumer protection relating to the life insurance companies. In the present research work three stages random sampling technique was used to select the sample for the study. Cultural regions i.e. Malwa, Doaba and Majha became the first stage of sampling unit while districts and respondents provided the second and third stage of sample respectively. Three districts were selected having the highest population from Malwa region i.e. Ludhiana, Patiala and Bathinda, Jalandhar from Doaba region and Amritsar from Majha region. As much as 100 policy holders and 50 insurance officials were selected randomly from each selected district, totaling 300 policy holders and 150 insurance officials. Primary data collected on two different specially structured questionnaires were analyzed by using averages, frequencies, and percentages, ANOVA, Z-test, Factor Analysis and Regression Analysis. It may be concluded that gender, marital status, education, income and periodicity of premium exerted significant impact on the level of satisfaction of policy holders in insurance sector. Female and married policy holders were found to be more satisfied than male and unmarried policy holders on the performance of a company. Enhancement in education and income raise the expectations of policy holders, hence lowering down their level of satisfaction. Longer periodicity results in enhanced level of satisfaction. Therefore, it is advisable that the insurance companies should evolve suitable policies to raise the satisfaction level of their customers.
Pagination: 301p.
URI: http://hdl.handle.net/10603/4464
Appears in Departments:Department of Commerce

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01_title.pdfAttached File10.48 kBAdobe PDFView/Open
02_dedication.pdf35.43 kBAdobe PDFView/Open
03_certificate.pdf10.43 kBAdobe PDFView/Open
04_declaration.pdf10.37 kBAdobe PDFView/Open
05_acknowledgements.pdf42.05 kBAdobe PDFView/Open
06_list of tables.pdf17.19 kBAdobe PDFView/Open
07_list of graphs.pdf14 kBAdobe PDFView/Open
08_list of case.pdf13.49 kBAdobe PDFView/Open
09_list of contents.pdf23.88 kBAdobe PDFView/Open
10_chapter 1.pdf101.86 kBAdobe PDFView/Open
11_chapter 2.pdf106.05 kBAdobe PDFView/Open
12_chapter 3.pdf74.74 kBAdobe PDFView/Open
13_chapter 4.pdf234.26 kBAdobe PDFView/Open
14_chapter 5.pdf113.59 kBAdobe PDFView/Open
15_chapter 6.pdf142.21 kBAdobe PDFView/Open
16_chapter 7.pdf400.15 kBAdobe PDFView/Open
17_chapter 8.pdf113.98 kBAdobe PDFView/Open
18_bibliography.pdf37.04 kBAdobe PDFView/Open
19_appendix.pdf76.73 kBAdobe PDFView/Open
20_abstract.pdf9.74 kBAdobe PDFView/Open


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