Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/4346
Title: A comparative study of marketing strategies of Over The Counter OTC products of Glaxo Smithkline and Ranbaxy pharmaceuticals in Sangli and Kolhapur district
Researcher: Kanthe, Rajesh Uttam
Guide(s): Kodag, Vasant B
Keywords: Marketing Strategies
Management
Sangli district
Kolhapur district
Over-The-Counter
Upload Date: 21-Aug-2012
University: Shivaji University
Completed Date: June, 2010
Abstract: None
Pagination: xviii, 300p.
URI: http://hdl.handle.net/10603/4346
Appears in Departments:Department of Commerce & Management

Files in This Item:
File Description SizeFormat 
01_title.pdfAttached File12.94 kBAdobe PDFView/Open
02_declaration.pdf14.34 kBAdobe PDFView/Open
03_certificate.pdf13.81 kBAdobe PDFView/Open
04_acknowledgements.pdf21.52 kBAdobe PDFView/Open
05_contents.pdf67.9 kBAdobe PDFView/Open
06_list of tables & charts.pdf618.6 kBAdobe PDFView/Open
07_chapter 1.pdf450.56 kBAdobe PDFView/Open
08_chapter 2.pdf440.35 kBAdobe PDFView/Open
09_chapter 3.pdf237.56 kBAdobe PDFView/Open
10_chapter 4.pdf419.04 kBAdobe PDFView/Open
11_chapter 5.pdf278.54 kBAdobe PDFView/Open
12_chapter 6.pdf5.18 MBAdobe PDFView/Open
13_chapter 7.pdf134.62 kBAdobe PDFView/Open
14_appendices.pdf268.07 kBAdobe PDFView/Open


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