Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access. Shodhganga Mirror Site
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| Upload Date | Title | Researcher | Guide(s) |
|---|---|---|---|
| 7-Jun-2019 | The effect of emotional appeal used in TV commercials on the consumer buying behaviour in FMCG sector | Singh, Malini | Pandey, Atul |
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- 1 2017