Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/221600
Title: An Analytical Study of Global Marketing Strategies and its Impact on the Consumer Buying Behaviour in Food Industry Segment
Researcher: Panwar, Diksha
Guide(s): Patra, Sidheswar
Keywords: Consumer Buying Behaviour
Factors influencing buying behaviour
Food Industry
Social Sciences
Standardization Strategy
University: Uttaranchal University
Completed Date: 13/10/2018
Pagination: xiv;224
URI: http://hdl.handle.net/10603/221600
Appears in Departments:Faculty of Uttaranchal Institute of Management

Files in This Item:
File Description SizeFormat 
01_title page.pdfAttached File39.17 kBAdobe PDFView/Open
02_certificate.pdf236.11 kBAdobe PDFView/Open
03_declaration.pdf153.49 kBAdobe PDFView/Open
04_preface.pdf477.59 kBAdobe PDFView/Open
05_table of contents.pdf49.07 kBAdobe PDFView/Open
06_list of tables.pdf107.07 kBAdobe PDFView/Open
07_list of figures.pdf28.03 kBAdobe PDFView/Open
08_list of abbreviations.pdf63.99 kBAdobe PDFView/Open
09_chapter 1.pdf248.25 kBAdobe PDFView/Open
10_chapter 2.pdf225.48 kBAdobe PDFView/Open
11_chapter 3.pdf242.38 kBAdobe PDFView/Open
12_chapter 4.pdf1.22 MBAdobe PDFView/Open
13_chapter 5.pdf137.13 kBAdobe PDFView/Open
14_chapter 6.pdf253.28 kBAdobe PDFView/Open
15_annexure.pdf359.06 kBAdobe PDFView/Open


Items in Shodhganga are protected by copyright, with all rights reserved, unless otherwise indicated.

Altmetric Badge: