Department of Management Studies : [16] Collection home page

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Collection's Items (Sorted by Upload Date in Descending order): 1 to 16 of 16
Upload DateTitleResearcherGuide(s)
10-Nov-2020Strategic marketing practices to retain customers in margin free market an empirical study with special reference to kanyakumari districtAnto Pravin SinghBini Marin V
26-Sep-2019A study on preference and usage of plastic money among cardholders in kanyakumari districtNair Sreeja S SJohn Manoraj S
3-Jun-2019A study on product placements in cinema as a marketing communication strategy with reference to tamil cinemaKrishnabhaskar MangalasserriSreedevi V
23-May-2019Study on consumer satisfaction and brand loyalty towards mobile Phone services of bsnl in tirunelveli district tamilnaduStella PArumugam M
20-May-2019Study on the impact of training and devlopment programmes on the performance of sales managers in life insurance companiesSambathkumar AMagesh Kuttalam G
20-May-2019An analysis of employer employee relationship of arts and science colleges in madurai districtMeera MRavi P
25-Mar-2019Appraisal of economic empowerment for self help group from skill development perspectiveVenkadasalapathi GHelan T
25-Mar-2019Entrepreneurial culture a study with special reference to first generation entrepreneurs in small scale industry in tirunelveli districtNalini JNarayana Rajan S
13-Mar-2019Strategic model for analysing risk and return to the average investorsJenisha DSreedevi V
13-Mar-2019Assessment of change management in information technology industry in tamilnaduSenthil Kumar NNarayana Rajan N
13-Mar-2019A study on the empowerment of professional college staff with special reference to kanyakumari districtShalin Lovely Bell J KVijayakumar T
26-Nov-2018A study on consumer perception and preference towards private label brand with special reference to electronic consumer durable products in ChennaiShalini PUma Rani P
13-Oct-2017A study on the problems and prospects of agricultural marketing of banana with special reference to thoothukudi districtDeepak Arun Kumar KRavi P
13-Oct-2017A study on consumer behaviour towards cosmetics in thoothukudi districtGanesan MalathiNarayana Rajan S
28-Sep-2017A study on customer service offered by public sector banks with special reference to tirunelveli districtMohamed Sabura FVijayakumar T
26-May-2017A study on the perception of students and faculty towards branding in self financing engineering institutions in tirunelveli districtVenkatesh ramanMohan kumar R
Collection's Items (Sorted by Upload Date in Descending order): 1 to 16 of 16