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Title: Production and marketing of flowers with special reference to thovalai an economic study
Researcher: Ignatius Joseph John,M
Guide(s): Meenakshisundararajan,A
Keywords: marketing of flowers, thovalai, economic study, Tamil Nadu, floriculture industry
Upload Date: 7-Jan-2014
University: Manonmaniam Sundaranar University
Completed Date: February 2009
Abstract: This study is confined to Thovalai because Thovalai has been a fabled centre for flower production in the whole of Tamil Nadu. The investigator has taken up this study with six objectives which have been enshrined in the II chapter entitled Objectives, Materials and Methods . The three hypotheses which he has sought to verify have been instrumental in helping him to come out with suggestions as to how the holes in the floriculture industry could be addressed. Introductory chapter contains glimpses of some of its historical features. Chapter III on review of related studies, chapter IV on area profile and the chapter V on the natural significance of Thovalai flowers. The analytical studies have been made on cost structures, production functions, growth trends prevailing in the floriculture industry in Thovalai, the resource use efficiency of floriculture industry in Thovalai, the market and marketing of flowers in Thovalai with meaningful allusions to price trends which have prevail in the year 2007 and the employment generation potentials of the floriculture industry and its contribution to the socio-economic development of Thovalai in chapters V to IX. The last chapter contains beautiful summary of the discussion held and the findings. newline
Pagination: vi,311p.
Appears in Departments:S T Hindu College

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File Description SizeFormat 
01_titles.pdfAttached File11.11 kBAdobe PDFView/Open
02_certificate.pdf12.56 kBAdobe PDFView/Open
03_declarations.pdf13.34 kBAdobe PDFView/Open
04_acknowledgement.pdf14.25 kBAdobe PDFView/Open
05_contents.pdf10.93 kBAdobe PDFView/Open
06_list of tables and figure.pdf26.89 kBAdobe PDFView/Open
07_chapter 1.pdf132.89 kBAdobe PDFView/Open
08_chapter 2.pdf58.66 kBAdobe PDFView/Open
09_chapter 3.pdf181.71 kBAdobe PDFView/Open
10_chapter 4.pdf102.63 kBAdobe PDFView/Open
11_chapter 5.pdf216.77 kBAdobe PDFView/Open
12_chapter 6.pdf63.12 kBAdobe PDFView/Open
13_chapter 7.pdf196.61 kBAdobe PDFView/Open
14_chapter 8.pdf88.69 kBAdobe PDFView/Open
15_chapter 9.pdf72.42 kBAdobe PDFView/Open
16_chapter 10.pdf43.44 kBAdobe PDFView/Open
17_chapter 11.pdf60.53 kBAdobe PDFView/Open
18_references.pdf52.51 kBAdobe PDFView/Open

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