Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/134540
Title: Comparative analysis of consumer buying behaviour of generation X and generation Y towards mobile phones in Rajasthan
Researcher: Arora, Shefali
Guide(s): Bhatia, Mani
Keywords: Consumer, Buying Behaviour, Generation X, Generation Y, Mobile Phones, Rajasthan
University: The IIS University
Completed Date: 12/12/2016
Abstract: newline
Pagination: xxiv, 268p.
URI: http://hdl.handle.net/10603/134540
Appears in Departments:Department of Management

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01_title.pdfAttached File37.45 kBAdobe PDFView/Open
02_certificates.pdf129.64 kBAdobe PDFView/Open
03_acknowledgement.pdf642.73 kBAdobe PDFView/Open
04_contents.pdf647.64 kBAdobe PDFView/Open
05_preface.pdf643.63 kBAdobe PDFView/Open
06_list of tables, figures and charts.pdf642.45 kBAdobe PDFView/Open
07_chapter-1.pdf189.09 kBAdobe PDFView/Open
08_chapter 2.pdf643.57 kBAdobe PDFView/Open
09_chapter 3.pdf143.03 kBAdobe PDFView/Open
10_chapter 4.pdf7.95 MBAdobe PDFView/Open
11_chapter 5.pdf105.44 kBAdobe PDFView/Open
12_chapter 6.pdf47.39 kBAdobe PDFView/Open
13_references.pdf52.31 kBAdobe PDFView/Open
appendices.pdf3.26 MBAdobe PDFView/Open


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