Browsing by Researcher/Guide A K Rao

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Upload DateTitleResearcherGuide(s)
12-Jul-2016An Empirical Investigation of the Factors Influencing Global Brand Purchase Likelihood in the Presence of a Local BrandAnkur SrivastavaA K Rao
18-Jan-2017Outsourcing Strategy of Reverse Supply Chain Activities for a ManufacturerSiddhartha KushawahaA K Rao